"Marketing is dead" says Saatchi & Saatchi CEO →
“Marketing is dead. The role of marketing has changed now. It is a lot about story telling. Brands need to tell stories on their websites, on their packaging and so on. Make sure your brand and company has a smell, it has a sound, it has a feel and an intimacy with people. Think about how you can build empathy. It is the small things that count and how consumers feel about our brands that count...
Has Facebook broken the $5 billion dollar rule? →
loughshore: We were lucky enough to be invited to last week’s Angel Meetup in Dublin. Brilliantly organised by Diane Roberts of Xcell Partners (and now also Colman Equity), the event brought together some of the country’s leading Angels; Gavin Duffy from RTE’s Dragons’ Den, Bill Liao of …
WebSummit: The Types of Emails not to Send Us →
We receive some fantastic pitches from time to time but this beats the lot: wsummit: The collective Web Summit team get emails all the time from all sorts of folk - this one is pure gold: ————— Forwarded message ————— From: Sean C <sean********@******.com> Date: Wed, Apr 18, 2012 at 8:17 PM Subject: startup to bring to the attention of 300 investors To: …